英国传媒发展报告
文章摘要:本报告从图书、报纸杂志、广播电视、网络、广告及其监管诸方面对2016年以来英国传媒的发展状况进行介绍。这一时期,英国传媒发展的突出特点是媒介融合已成常态,移动网络和接收终端在内容传播和接收方面已成主导,并且仍在快速发展。在此期间英国传媒发展的情形表明,优质内容依然是媒体的核心价值;在英国,无论是在专业媒体领域,还是在自媒体领域,无论是针对编辑性内容,还是针对广告内容,媒体伦理的核心准则——真实、准确,始终是被重点关注的问题。这一年度的另一... 展开
Abstract:This report covers the latest developments in the British media industry,from book publishing,newspaper and magazines,broadcasting,to web,advertising and regulation. During this period,a highlight of the British media industry development is the fact that media integration has become a norm,with networked mobile terminals being the most used devices for receiving and disseminating contents,which is still a continuing trend. Pr... 展开