Abstract:The development of cultural and creative industries in Macau,based on the location of St.Lazarus Parish,has been promoted by the SAR government. 0perating by the Creative industries promotion association,Macau creative industry zone was set up as a pilot projects in Macau. After a plan through the church area in creative industry which is completed in 2000,the integration of cultural creativity and community tourism has been established based on the tourism resources. It effectively integrates Macau’s multi regional culture and guides tourists to participate in the active interactions. The experiential tourism mode fits the Macau’s goal of “the World Tourism Leisure Center”. This paper analyzes the community fusion of culture and creativity in Macau,exploring the characteristics and status quo as follows:first,multinational culture has become the base stones for the development of community tourism;second,local residents rooted in the Community can take dynamic activations for community tourism;third,government leads the association and departments,cultivating the service in the creation industry;forth,the artists in cultural and creative industry participates in the community building,becoming the powerful engine for the future development. Some solving countermeasures can be suggested according to the current situation,for the practitioners in cultural tourism,the residents in community,and for the SAR government as well.
收起