创意产业竞争力

Abstract:In 2012，the UK creative industry employment accounted for 5.6% of the UK total employment，compared with 2011，increased by 8.6%，while the UK overall employment growth rate only 0.7%. According to the National Bureau of Statistics of US released data，the United States of the creative industries accounted for more than 3.2% of the GDP. In the international trade，creative products trade has become one of the most active sectors and the new engine of international trade. all the creative products exports average annual growth rate of the creative products reachs 5.34% between 2008 and 2012. In 2012 Chinese creative products export takes about 32% of the global creative products export，higher than that of United States，Germany，Britain，France and India. Fashion，arts and crafts，toys，video games are very high competitiveness，but the competitiveness of visual art，publishing is very weak. In the six categories of creative services exports，except advertising，market research and public opinion survey services，other creative services of China lag far behind United States，Britain and Germany，even India. China creative industry faces that task to adjust structure.

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