中国和美国文化贸易状况及其竞争力比较分析

Abstract:Through the comparison of development,structure and competence between China and America,this essay tells that while China cultural products' trade is developing fast,having big scale and trade surplus,the trade of China cultural service falls behind,with small scale and continuous trade deficit.Moreover,even though the overall competence of China cultural trade is stronger than America,the competence of China cultural service is extremely weak.And China has advantage in traditional items while the competence of modern cultural product and service is very weak.Based on the study,this essay suggests that we should fasten the development of cultural industries,improve the structure and competence of cultural trade etc.

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