2022年克罗地亚文化国际传播与影响力报告

Abstract:By analyzing Croatia’s global soft power index，the import and export of books，audio-visual products and films，and tourism-related data from the perspective of culture，the report attempts to summarize the current situation and existing problems of Croatia’s cultural communication and influence in recent years，especially in 2021，such as low international degree of cultural recognition，gradually increasing international influence of publications and audio-visual products，increasing but insufficient influence of the number of exported films，and the relatively weak attraction of cultural tourism to foreign tourists. In the year of 2021，relying on existing foreign cultural policies and resources，Croatia has achieved certain results in international cultural communication from the implementation of government plans and the promotion of literature and art. At the end of the report，with the “2030 National Development Strategy of the Republic of Croatia” as the focusing point，the report sorts out the direction and focus of Croatia’s future work to promote the effective communication and further enhance the international influence of its culture.

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