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跨境电商出口典型企业分析报告

作者:王小艳 出版日期:2019年05月 报告页数:13 页 报告大小: 报告字数:10788 字 所属图书:中国跨境电商创新发展报告(2019) 浏览人数: 下载人数:

文章摘要:本报告介绍了亚马逊创始人贝索斯创新提出的“飞轮模式”。对于电商企业达到一定规模后,流量的快速增长态势会趋缓的问题,本文提出了企业应对提升流量转换率的方法路径,并重点分析了亚马逊、速卖通、eBay、Wish、环球易购、海翼股份、有棵树、傲基、致欧等跨境电商典型出口企业的情况。

Abstract:This report stated that the “Flywheel mode” has been put forward by the founder of Amazon. Rapid growth of the flow will solve the problems when e-commerce enterprises achieve a large scale. Put forward the methods and paths for enterprises which is to improve the flow turnover rate. In addition,it focuses on the analysis of Amazon,Alibaba Express,eBay,Wish,Globalgrow,Oceanwing,Youkeshu,Aukey and Ziel. 展开

Abstract:This report stated that the “Flywheel mode” has been put forward by the founder of Amazon. Rapid growth of the flow will solve the problems when e-commerce enterprises achieve a large scale. Put forward the methods and paths for enterprises which is to improve the flow turnover rate. In addition,it focuses on the analysis of Amazon,Alibaba Express,eBay,Wish,Globalgrow,Oceanwing,Youkeshu,Aukey and Ziel.

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作者简介

王小艳:王小艳,硕士研究生,河南国际数字贸易研究院高级研究员,研究方向为跨境电商、国际贸易。