中阿出版及媒体交流发展报告
文章摘要:媒体交流是中阿(阿拉伯国家)文化软实力互通的重要媒介,也是中阿公共外交的重要载体。随着习总书记“一带一路”倡议的提出,借助出版、媒体贸易强化与“一带一路”沿线国家的文化交流和贸易往来,有助于增强“一带一路”建设的文化认同,夯实“一带一路”互联互通的共识基础。本文对2011~2017年中国与“一带一路”沿线国家文化媒体的发展和取得的成绩,以及存在的问题进行分析,并提出了文化媒体企业积极实践国家战略和开展国际合作的策略。
Abstract:Press communication is an important medium for the exchange of cultural soft power between China and Arab countries and an important carrier of public diplomacy too. With “The Belt and Road” initiative by Xi Jinping,General Secretary of Chinese Communist Party(CCP),press and medium trade have become fundamental in the reinforcement of cultural communication and trade among “The Belt and Road” countries,helping to enhance cult... 展开