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小花针绣出大财富——安绣文化产业发展现状分析与展望

作者:中原文化研究所课题组 出版日期:2015年03月 报告页数:9 页 报告大小: 报告字数:7540 字 所属丛书:河南蓝皮书 所属图书:河南文化发展报告(2015) 浏览人数: 下载人数:

文章摘要:安绣,即殷商古都安阳刺绣,是在继承中国传统手工刺绣的基础上,经过创新发展,以河南安绣文化产业有限公司为载体,在安阳这块古老土地上迅速崛起的刺绣文化品牌。河南安绣文化产业有限公司在发展中积累了几点启示:推动文化产业发展,政策是公司壮大的保障,广阔的市场前景是公司快速发展的前提,良好的发展模式是公司快速发展的基础,创新传承地方文化是公司发展的关键。但同时发展中也存在一些亟待解决的问题,需要进一步改进。

Abstract:An Embroidery comes from Anyang,the ancient capital of the Shang Dynasty. It was on the basis of Chinese traditional hand embroidery that An developed. Through innovation and development,supported by An Embroidery Cultural Industry Corp. Ltd. An embroidery was able to grow up quickly into the local cultural brand. When talking about the experience got by the company,the following statements are useful:the policy is the guarantee f... 展开

Abstract:An Embroidery comes from Anyang,the ancient capital of the Shang Dynasty. It was on the basis of Chinese traditional hand embroidery that An developed. Through innovation and development,supported by An Embroidery Cultural Industry Corp. Ltd. An embroidery was able to grow up quickly into the local cultural brand. When talking about the experience got by the company,the following statements are useful:the policy is the guarantee for a company to be stronger,broad market prospects are the premise for a company to grow quickly,a good development model is the basis for a company to be perfect and innovation and transmission of local culture is the crux of development.

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作者简介

中原文化研究所课题组:课题组负责人:卫绍生、李立新;执笔人:姜志杰,滑县县委宣传部外宣部主任。