2022年捷克文化国际传播与影响力报告

Abstract:Czech government takes and strengthens the cultural diplomacy unceasingly. An international communication system led by the Ministry of Foreign Affairs and the Ministry of Culture and multi-agency cooperation has gradually formed. In 2021，the Czech maintianed a trade surplus in traditional paper-based as well as electronic cultural products，while cultural and creative industries did not stay advantageous position in competing in international market. With the recovery of the Czech inbound tourism market，cultural exchanges between the destinations and source markets has gradually resumed. And the spread of Czech language and culture under multi-institutional cooperation has also effectively promoted the international communication and influence of Czech culture. But there are three main problems concerning Czech cultural international communication and influence. The cultural communication activities mainly happened among European countries；The potential in the field of cultural and creative industries has not been fully realized；The existing form of cultural communication is single and urgently needs to be innovated. Therefore，the Czech Republic will further put forward new requirements for shaping the image of an innovative and modern country，increase the diversity of cultural communication，and enhance the international influence of Czech culture.

收起