2022年波兰文化国际传播与影响力报告
文章摘要:当前,波兰已逐步形成以文化、民族遗产与体育部与外交部为主导,多部门、多机构通力合作,“官方主导、官民合作”的文化国际传播体系。波兰政府通过发掘丰富的历史文化资源、新颖的传播方式、多维的传播渠道、广泛的传播半径、故事性与工具性兼备的传播理念,竭力提升波兰文化外交软实力,塑造其文化大国、文化强国的国际形象,已使波兰文化在全球具备了一定影响力和竞争力。波兰是“一带一路”的重要沿线国家、中国—中东欧国家合作机制的积极参与者,本文通过系统分析波... 展开
Abstract:Poland has formed an “official-led,public-private” model of international cultural promotion,powered by the Ministry of Culture and National Heritage and the Ministry of Foreign Affairs in cooperation with multiple cultural institutions. By utilizing rich historical and cultural resources,developing innovative projects with multi-dimensional channels and far-reaching ends as well as combining storytelling and pragmatism,the Poli... 展开