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疫情常态化下的英国传媒(2020~2021)

作者:王悦 李丹林 出版日期:2021年12月 报告页数:24 页 报告大小: 报告字数:27706 字 所属丛书:英国蓝皮书 所属图书:英国发展报告(2020~2021) 浏览人数: 下载人数:

文章摘要:2020~2021年,新冠肺炎疫情对英国传媒的影响仍在持续。报纸和杂志的销量进一步下跌,部分媒体资金困难,有更多报纸不再出纸质版。平面媒体、广播电视的广告收入持续下降。在疫情封锁期间,人们重新发现了阅读的价值,英国实体书的销量创8年内新高。疫情提升了人们对互联网的依赖,在线视听内容浏览量激增。广播电视凭借与疫情相关的新闻节目收视率大涨,互联网也成为仅次于电视的最受欢迎的新闻获取平台。准确和可靠的专业媒体,例如公共广播电视和传统媒体数字版,成为... 展开

文章摘要:2020~2021年,新冠肺炎疫情对英国传媒的影响仍在持续。报纸和杂志的销量进一步下跌,部分媒体资金困难,有更多报纸不再出纸质版。平面媒体、广播电视的广告收入持续下降。在疫情封锁期间,人们重新发现了阅读的价值,英国实体书的销量创8年内新高。疫情提升了人们对互联网的依赖,在线视听内容浏览量激增。广播电视凭借与疫情相关的新闻节目收视率大涨,互联网也成为仅次于电视的最受欢迎的新闻获取平台。准确和可靠的专业媒体,例如公共广播电视和传统媒体数字版,成为人们信赖的新闻来源。英国传媒、互联网和广告监管的重心由应对疫情带来的挑战,逐渐转移到如何帮助恢复传媒业的发展、”更好地重建“人们对媒体的信任和信息传播秩序上。维护较高的新闻标准、治理互联网有害内容、保护受众(尤其是弱势群体的利益)成为2020年英国传媒监管的重要议题。

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Abstract:The impact of COVID-19 on British media continued from 2020 to 2021. The sales of newspapers and magazines fell further. Some media had financial difficulties and more printed newspapers were closed. Advertising revenue from print media and broadcasting continued to decline. During the pandemic lockdown,people rediscovered the value of reading. As a result,the sales of physical books in Britain reached a record high in the past eight years. The pandemic intensified people’s dependence on the Internet,and the number of views of online audiovisual content increased sharply. In terms of news consumption,the ratings of radio and television soared with COVID-19 news programs. At the same time,Internet became the most popular news acquisition platform second only to television. Accurate and reliable professional media,such as public broadcasting and digital versions of traditional media,became reliable news sources. In the field of media regulation,the focus of British media,Internet and advertising regulation gradually shifted from responding to challenges brought by the pandemic to helping restore the growth of media industry and achieving “better reconstruction” of people’s trust in the media and the order of information dissemination. Maintaining high news standards,controlling harmful Internet content and protecting interests of audience,especially those of the vulnerable,have become important issues for British media regulation in 2020.

作者简介

王悦:王悦,中国传媒大学传播学专业传媒政策与法规方向2018级博士研究生。

李丹林:李丹林,中国传媒大学文化产业管理学院法律系教授,博士生导师。